​Job Title: Marketing Strategist

Location: Philadelphia Office, Amaka Enterprise

 

About Amaka Enterprise:

Amaka Enterprise is a diverse conglomerate of companies, delivering a comprehensive range of services across multiple industries, including health care, education, business & management consulting, logistics & transportation, nonprofits, and real estate. We are committed to excellence, customer satisfaction, and making a meaningful difference in the world through our dedication to social responsibility and sustainability.

Job Summary:

Amaka Enterprise is seeking a highly creative and experienced Marketing Strategist to join our team at our Philadelphia office. The Marketing Strategist will be responsible for developing, implementing, and managing innovative marketing strategies that drive brand awareness, customer engagement, and business growth across our various companies.

Key Responsibilities:

1. Develop and implement data-driven marketing strategies for Amaka Enterprise and its various companies, ensuring alignment with overall business objectives and target audiences.

2. Conduct market research and competitive analysis to identify opportunities, trends, and insights that inform marketing decisions and enhance the company's market position.

3. Collaborate with internal teams and external partners to design, develop, and execute multi-channel marketing campaigns, including digital, social media, email, content, PR, and events.

4. Monitor and analyze the performance of marketing campaigns, utilizing data and analytics to optimize strategies, maximize ROI, and inform future marketing initiatives.

5. Develop and manage the marketing budget, ensuring efficient allocation of resources and tracking expenses against planned marketing activities.

6. Establish and maintain strong relationships with external vendors, partners, and industry influencers, enhancing the company's reputation and visibility in the market.

7. Collaborate with internal stakeholders to develop and refine marketing collateral and messaging, ensuring a consistent and compelling brand identity across all communication channels.

8. Stay up-to-date with the latest marketing trends, best practices, and emerging technologies, incorporating new ideas and innovations into marketing strategies as appropriate.

 

Qualifications:

1. Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is preferred.

2. A minimum of 5 years of experience in marketing strategy, preferably within a corporate setting or marketing agency.

3. Proven track record of developing and implementing successful marketing campaigns across multiple channels, including digital, social media, email, content, PR, and events.

4. Strong analytical skills, with the ability to collect, analyze, and interpret marketing data to inform decision-making.

5. Exceptional communication and interpersonal skills, with the ability to effectively collaborate with a diverse range of stakeholders.

6. Creativity, strategic thinking, and a results-driven mindset, with a focus on continuous improvement and innovation.

7. Proficiency in marketing automation and analytics tools, as well as experience with CRM systems.

8. Commitment to promoting Amaka Enterprise's values and mission through effective marketing strategies.

 

To Apply:

If you are a passionate marketing professional looking to make a meaningful impact within a growing and diverse organization, we invite you to join our team at Amaka Enterprise. Please submit your resume and a cover letter highlighting your relevant experience and qualifications to central@amakaenterprise.com. We look forward to hearing from you!